When we began our work with this Client, she was managing her brands’ social media on her own, balancing her passion for the work she loved with the pressure to keep posting, even when uninspired. She loved having control over her brand image but felt the weight of wearing all the hats. She knew that for her business to grow, she needed support — a strategic partner to help her become more organized, accountable, and proactive in her social media approach.
Over the last 9 months, our primary focus has been on increasing audience engagement with her content and reaching new followers within her target market. Her existing audience was already a strong base, and our goal was to enhance this foundation. We’ve focused on drawing in new, quality followers to leverage her product shop, as well as positioning her as a more established brand in the eyes of her audience and larger, potential collaborators.
Now, nine months later and without any paid ads, our Client’s Instagram steadily brings in new eyes to the brand. Since working with us, her reach has increased by 34% on Instagram alone!
A few initiatives we led to increase overall reach over the last nine months included a large push towards video content tailored specifically for her audience, an integration of collaborations across her industry, and a strategic email subscriber growth strategy.
Getting her brand in front of her ideal clients was (and still is!) one of the main focuses of our work together, which we’ve successfully achieved. By increasing her Reach, she has been able to target more potential clients that convert to consumers.
This Client is also consistently generating leads through her social media, with countless inquiries coming in through comments and DMs. By showcasing her work effectively online, we’ve been able to help her business thrive and grow month over month!
When you work with a digital marketing team, all the guesswork you’ve previously had is handled. If you’re ready to get some of your time back and hand off your social media marketing this year, CLICK HERE to book a call today!
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