Yes, ANY niche can see results from strategic social media marketing. In this episode, Emma dives into some of Ninety Five Media’s greatest Client wins of 2024, sharing five inspiring success stories from a variety of industries, some of which you may not expect to do well on social media! From a nonprofit with a 94,300% increase in reach, and a law firm with 1,500% growth in website taps, to a luxury brand seeing a major email subscriber boost, these case studies prove the measurable impact that smart strategy, consistency, and creativity can have on your social media marketing. If you’ve ever felt stuck or believed your industry was too saturated for social media marketing to be effective, this episode will spark new inspiration and prove what’s possible for your business.
Listen in as Emma explains:
- The small, strategic content tweaks that led to a 214% increase in one brand’s link taps
- How a law firm’s 1,500% growth in website visits impacted their bottom line
- Why building an email list is vital for your business and how to grow it using social media
And much, much more!
The Small, Strategic Content Tweaks That Led to a 214% Increase in One Brand’s Link Taps
Sometimes, small changes make the biggest impact. For one long-term client in the seasonal service industry, Ninety Five Media tested new strategies on their Instagram Stories, aiming to boost engagement and drive website traffic. By adjusting the tone, visuals, and calls-to-action in their Stories, they saw a dramatic 214% increase in link taps within just 30 days. This wasn’t about overhauling their entire content strategy but rather making intentional, strategic tweaks that resonated with their audience. Emma explains how this highlights the way that even the smallest adjustments, when rooted in strategy, can create exponential results for your business.
How a Law Firm’s 1,500% Growth in Website Visits Impacted Their Bottom Line
A law firm looking to break away from referral-based leads turned to Ninety Five Media to build a social media strategy that delivered real results. By focusing on consistent, targeted Instagram content and optimizing their link-in-bio for direct inquiries, Emma describes how they saw a staggering 1,500% increase in website visits, which more importantly, led to 15+ qualified leads filling out their intake forms each month. This transformation shows how strategic social media marketing can turn passive followers into action-takers and measurable revenue.
Why Building an Email List is Vital to Your Business (and How to Grow it Using Social Media)
Social media is powerful, but email marketing provides a lasting connection to your audience. Emma introduces one Ninety Five Media client who recognized the importance of email for driving revenue and partnered with the team to grow their list by 34% in one year. Emma explains how, through engaging Instagram Stories and posts, they created opportunities for followers to join their newsletter and access valuable content. This approach not only expanded the email list but also increased engagement, ensuring subscribers were actively interested in the client’s offerings.
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