What if growing your sales by 30% didn’t require paid ads, daily posting, or burnout? In this episode, Emma pulls back the curtain on a powerful client case study—one that started with an ambitious goal of 20% sales growth in six months, and ended with a 30% increase in just five. You’ll hear exactly how this brand reached and exceeded their goal through intentional strategy, organic content, and a mindset shift around what their social media should really be doing. From audience analytics to launch alignment and time-saving systems, this episode uncovers how the right strategy can drive real results without adding more to your to-do list.
Listen in as Emma explains:
- How to set ambitious yet achievable social media goals
- The simple system that made our client’s pre-scheduled content feel organic
- Why aligning content with launches changed everything for this brand
And much, much more!
How to Set Ambitious Yet Achievable Social Media Goals
One of the first things Emma discusses is how Ninety Five Media supports Clients in setting goals that are both ambitious and grounded in the realities of the current digital landscape. During the onboarding process, Clients complete a “Partnership Goals” questionnaire that helps clarify their priorities and desired timelines. In this case study, the Client set a bold target: 20% sales growth in six months. Because the strategy was data-backed and clearly mapped, not only was the goal achieved, it was exceeded by 10% in just five months.
The Simple System That Made Our Client’s Pre-Scheduled Content Feel Organic
Founders often want content to feel in-the-moment, but real-time posting is rarely sustainable. Emma shares how Ninety Five Media developed a system for their Client that allowed them to record content ahead of time while still sounding natural and timely. By scripting prompts and mimicking real-world moments, the content maintained authenticity while freeing up the Founders’ time, a win-win for both growth and peace of mind.
Why Aligning Content With Launches Changed Everything for This Brand
Rather than posting sporadically, Ninety Five Media created a structured content calendar that closely aligned with the client’s product launches and design rollouts. Each new collection received a thoughtful campaign, complete with audience education, behind-the-scenes content, and storytelling. This alignment not only boosted engagement but also helped the brand’s audience feel more connected, which translated into a significant lift in website traffic and ultimately, sales.
Connect with Ninety Five Media:
Need Support with Your Podcast? We’ve got you covered
Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand: strategyintensivecall.co
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Start posting consistently by scheduling out your content in advance! Use Ninety Five Media’s favorite tool, Later.com, to experience how easy this gets to be: http://try.later.com/ninetyfivemedia
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