Even if you don’t know what you’re going to eat for lunch today, you should always know what the next 30 days in your business will look like.
And that goes hand in hand with your Marketing Plan.
Here’s how to get started:
1️⃣ Use a calendar to track any upcoming launches and create a Launch Plan accordingly
2️⃣ Outline your post content to correspond with this Launch Plan
3️⃣ Each week, write out captions + create graphics for your content. You’ll know exactly what to do since you’ve already outlined your content ahead of time
Let’s take August for example – this is prime time to use the theme of BACK TO SCHOOL
💭 Consider: how can you tailor offers that cater to kids reentering schools or parents who need a little extra self care in this season?
PRODUCT BRANDS
✖️ What offers do you have for kids specifically?
✖️ How can you help parents navigate this busy season?
SERVICE BRANDS
✖️ What can you offer to reduce stress for working parents?
✖️ How does your service relate to education? Any connection points you can make to this top-of-mind topic?
Use these steps as a jumping off point and get yourself prepped for the Month ahead!
What does your month’s Marketing Plan look like?
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