Why You Should Always Have A 30 Day Marketing Plan


⁠Even if you don’t know what you’re going to eat for lunch today, you should always know what the next 30 days in your business will look like⁠.

And that goes hand in hand with your Marketing Plan⁠.

Here’s how to get started:⁠

1️⃣ Use a calendar to track any upcoming launches and create a Launch Plan accordingly⁠
2️⃣ Outline your post content to correspond with this Launch Plan⁠
3️⃣ Each week, write out captions + create graphics for your content. You’ll know exactly what to do since you’ve already outlined your content ahead of time⁠



Let’s take August for example – this is prime time to use the theme of BACK TO SCHOOL⁠



💭 Consider: how can you tailor offers that cater to kids reentering schools or parents who need a little extra self care in this season?⁠

PRODUCT BRANDS⁠
✖️ What offers do you have for kids specifically?⁠
✖️ How can you help parents navigate this busy season?⁠

SERVICE BRANDS⁠
✖️ What can you offer to reduce stress for working parents?⁠
✖️ How does your service relate to education? Any connection points you can make to this top-of-mind topic?⁠


Use these steps as a jumping off point and get yourself prepped for the Month ahead!⁠

What does your month’s Marketing Plan look like?