So you FINALLY have the link sticker on stories – now what do you do with it??
I know you’ve waited SO long for this 😍
In a matter of weeks, we’ve gone from strategically working towards hitting 10k followers just for the coveted swipe-up feature, to everyone getting the link sticker!
But now that you have it, my biggest piece of advice is to use it with INTENTION 🤓
It can be so tempting to put a link in every one of your stories, but that’s not necessarily going to convert to more sales or more followers 🙅♀️
Here are my top 3️⃣ tips for using the link sticker to your advantage:
1. Make your pitch in 4 story slides (or less) and ONLY link in the first + last slides
2. White label your links to clean them up (via the backend of your website or through a 3rd party like bit.ly)
3. SHOW the link – don’t cover it up with a sticker! You need to retrain your audience to click rather than swiping up, and a sticker confuses the eye
But more than anything, congrats!!
This is a huge opportunity to begin to really monetize your Instagram profile 🙌
Tell me in the comments – have you started using the sticker feature yet?