Today we are covering a topic that we actually haven’t touched on yet, which is TikTok. This is a platform that has really changed the landscape of digital content and how we consume both video and photo content over the past two years since it rose to popularity.
During the episode, I share the reasons why you need to be on TikTok. I talk about the impact it has had on the online space, whether being on the app is a good idea for your brand, and tips for what to do if you do choose to move your business on to TikTok.
In this episode we cover:
- Should you be on TikTok? [2:13]
- Creating a 90 day timeline to test it out [5:26]
- Determine your bandwidth for content creation [10:08]
- Batching content for TikTok [12:39]
- Content bucket examples[17:53]
- Final thoughts on using TikTok [23:44]
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